Be aware of these types of common stumbling blocks when designing your web sites:
– Your house page would not quickly tell you what the Site is all about. You should be able to visit the home page of any Web site and find out what the internet site is about, what sort of products that sells, or perhaps what it is marketing within five seconds.
– The poor use of pop-up windows, splashy advertising, splash pages (pages with neat animation and audio but which you have to watch intended for five to ten just a few seconds before you are taken up the real Web site), and also other Web design features that bring interest faraway from your Site, products, and/ or providers.
– Poor Web site sat nav. This includes broken hyperlinks, invisible navigation, poor wording of navigational links, links that take you to pages with no links, backlinks that have you to precisely the same Web page, and pages with no links returning to the home site (always add a link back towards the home page in order that regardless of where site visitors are, they will find all their way back house! ).
– Believing that because you may have a Web site, you may have a marketing campaign or total marketing and advertising technique. You need to understand that your Web-site is not really your online marketing strategy. Your Website is just a part of your overall marketing strategy, depending on your business goals; for example , if you have a prospering restaurant but want to promote and market your business ibusinesspr.com online. Creating a Web-site is great, but once it is not offered and publicized, no one is ever going to find it. Simply by passing out business cards with your Website URL imprinted on them, you are using a traditional marketing campaign in promoting your Site. If you give a downloadable/ savings coupon out of your Web site, you are effectively using your Web page as part of your online marketing strategy to meet your main goal of elevated restaurant revenue.
– Failure to attain Web-site relevance and content changing. There is practically nothing more dissatisfying to a World wide web customer than visiting a site that is largely out of date. Incorrect pricing, items no longer available, dated content material, and historic advertising all signify towards the Web site visitor that the devotion on your Web site is certainly suffering tremendously. Cramming the pages with non-relevant material will take away the visitor via getting the point of your Web site (the five-second rule described earlier).
— Avoid too many text results. Forget flashing text, treating text, gymnastics text, or other eye-popping and wild effects, which will do nothing much more than annoy your web site visitor. Avoid create a “loud” Web site that contain so many flashing, flashing, twirling, and rotating icons, text message, or design that site visitors are overcome by the effects and under-whelmed by the websites content.
– Limit the number of design on your Web page so that you don’t overwhelm your blog visitors with “graphics overburden. ” Avoid using animated GIF images on your own Web site. These were cool a decade ago, playing with today’s professional environment, they are just another “loud, ” bothersome distraction that site visitors can not want to see.
– Don’t use Microsoft’s themes (built-in design templates) when creating an internet site with Frontpage from microsoft. While FrontPage is bashed on a regular basis, we stand by the fact that it can be used to design superb Web sites.
– Don’t incorporate frames into Web site design and style. The use of frame within a Internet site will drive customers away faster than anything!
— DO combine the proper Web page design factors to ensure that the Web site is ready to be found by search engines.